You already know that Pinterest offers advertisers a wide range of ad formats to support any objective, and now it’s also providing broad reach around the world with expansion into four new markets. This short and sweet episode will walk you through everything you need to know before adding Pinterest ads to your marketing strategy. Pinterest International: Promoted Pins and Video ads expand into Germany, Austria, Spain, and Italy. These ads are served to users who are browsing product app pins, signalling that theyre interested in making a purchase. Nespresso Barista Machine and Nespresso Vertuo System using Pinterest. In today’s episode, I’ll be discussing what Pinterest ads are, if you should explore them with a smaller budget, what types of ads are allowed on Pinterest, and the major differences between Facebook and Pinterest ads. Nespresso crafts paid ad content for Pinterest with Social Native Pro Creators. Despite what you might think, we aren’t exploring this avenue due to the latest Apple update, but rather because Pinterest ads have the potential to reach people who are closer to the bottom of the funnel. We’ve received a few requests and questions about Pinterest ads, and I’m excited to dive deeper into the ins and outs of what they are and what the difference is between Pinterest and Facebook ads. We’re starting to roll out Pinterest ads as a new offer.
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